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Open Houses and Camp Tours - Day Camp Pod #2

Matt Wilfrid
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Make your first impressions, your best impressions.

Welcome back to the Day Camp Pod!

Whether you’re joining us in our beginning season, or if you’re reading this in the vast nethers of the future, we’re so glad you’re here!

Open Houses are time and time again, one of the best ways to get the final “yes” from potential camp parents. If done well, parents will register their child, if done REALLY well, they will tell their friends, family and friend’s family that your camp is the place to be this summer.

However, the intentionality required to pull off a great camp open house should not be underestimated. Here to help you steer the ship toward the shores of success are our Day Camp Pod Pros, Andy, Ehren and Sam! Tune in to this episode to hear answers to:

  • What’s the goal of your Open House?

  • What guideposts do you use for your open houses? Camp Fairs? Price Breaks?

  • How can you make an Open House an event all in itself?

  • Who are you marketing your camp Open Houses to? How can you specifically recruit them?

  • What are you going to do to make your tour stand-out?

  • How do you train your staff to give the best tour ever?

  • How do you intentionally end your tour?

  • What is your client follow-up process like?

Get your pens, paper and Evernote documents out, because this one if FULL of ideas you can implement this season!

Do you have any Open House hacks? Let us know in the comment section!

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DCP - DAY CAMP PROGRAM IDEA OF THE WEEK - LEVEL UP YOUR DAY CAMP!

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