Leveraging Your Brand and Knowledge with Audrey Monke - Day Camp Pod #20
A Day Camp Pod Interview with Audrey Monke
Sometimes, when comes to selling our camp, we shoot ourselves in the foot. We’re just a little bit too humble. We either don’t want to be too “pushy” or aggressive and we end up undervaluing what we do.
Hello!? We change lives! We give kids the type of community experience that they don’t get ANYWHERE ELSE. You are great, we are great and we need to get those 80% of kids who don’t go to camp, to camp!
You should be shouting it from a milk-crate on the street corner. Except this is 2019 and there are many virtual street corners that you need to be on.
To help you find, and speak from your milk-crate, The Day Camp Pod is joined by Chief Visionary Officer and Gold Arrow Camp, Author, Blogger, Brand Manager and mom, Audrey Monke.
Audrey Monke is the brains behind Sunshine Parenting and the author of Happy Campers: 9 Summer Camp Secrets from Raising Kids Who Become Thriving Adults. She joins Andy, Sam and Ehren to talk about:
Audrey’s camp origin story
How Audrey used her love of summer camp and entrepreneurial spirit to create Sunshine Parenting
How to use email newsletters, podcasting and blogging to become your community’s expert on children and youth
How to capture the attention of your key decision makers: Parents
Any questions? Ideas for shows? Topics? Guests? Please send them to email@example.com