Registration Strategies: Data, Decisions & Doing It Right - with Eric Wittenberg - The Day Camp Pod #129
Mastering Day Camp Registration: Expert Tips & Strategies with Eric Wittenberg
Registration season doesn’t have to feel like chaos and this week’s episode of the Day Camp Pod proves it. Hosts Andy Pritikin, Sam Thompson, and Jordanna Grossinger sit down with Eric Wittenberg to unpack what really drives successful day camp enrollment. From fine tuning customer experience to making data-informed decisions, Eric shares practical strategies that camps can implement right away. You’ll hear how to strengthen follow-up systems, personalize communication, and adapt to shifting economic realities without burning out your team. If you want to boost enrollment, improve family relationships, and approach registration with more confidence and clarity, this conversation is a must-listen. Tune in and get ready to transform the way you handle camp registration
05:01 The Importance of Customer Experience (CX)
08:11 Trends and Strategies in Camp Registration
15:07 Lead Sources and Follow-Up Strategies
28:30 The Challenge of Outbound Sales in Camps
28:43 Research and Findings on Camp Follow-Ups
29:28 Learning from Other Industries
29:55 The Value of Persistent Follow-Ups
30:51 Comparing Camp Sales to Other Industries
31:30 Understanding the Lifetime Value of a Camper
33:01 Leveraging Data for Better Camp Management
33:49 Exploring Tools for Automation and Efficiency
35:48 The Importance of Enrollment Follow-Up
37:56 Effective Communication Strategies
39:50 State of the Camp Industry
45:24 Adapting to Economic Uncertainty
50:50 Strategies for Increasing Enrolment
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Episode Links:
Mailbag Episode! Send your questions, thoughts and ideas
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Your Hosts:
Andy Pritikin, Owner/Director - Liberty Lake Day Camp
Sam Thompson, Recreation Supervisor - Crystal Lake Park District
Jordanna Grossinger, Director - Camp Robin Hood
With:
Eric Wittenberg, Founder - Camper Machine, The Camp Stack
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Sponsors:
Thanks to our wonderful sponsors who help make this Go Camp Pro podcast possible:
Commercial Recreation Specialists (CRS)
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