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Reenrollment - with Andrew Yankowitz - Day Camp Pod #39

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When’s the right time to think about reenrollment? How do you know they’re ready to come back? Well, it’s at least time to start thinking about it, so let’s get to it.

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As Day Camp Professionals, we can come up with the greatest camp programs and initiatives in the world, but it don’t mean a thang, if you don’t have the campers enrolled to fund your warm and fuzzy amazingness.

It’s basic business that it’s way easier and cheaper to enroll LAST YEAR’s families, than it is to find, tour, schmooze and procure totally new campers.

So let’s discuss what camps are doing to retain last year’s campers, and for camps that didn’t open last summer, or camp families that chose not to attend- how to turn 2019 campers into 2021 campers.

Tune in to this episode to hear about:

  • Welcoming our guest Andrew “Juice Boy” Yankowitz and hearing about his resilient rise through the ranks to his current role.

  • What are the challenges to enrollment after a summer with no camp?

  • How do we get families to trust that the summer will go on when the world is in chaos?

  • Some great ideas for enrollment in a normal season!

  • Much, much more!

Do you have a suggestion for a future show? Let us know by email: daycampquestions@gocamp.pro


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