How Do I Start My Own Camp?

9 Oct

What’s important when building a new camp?

As camp consultants, we are often approached by people interested in taking the first steps to get going on the HUGE project that is starting a brand new summer camp.

Starting a summer camp is an exciting endeavour for folks passionate about making a lasting developmental impact on the lives of children.

However, the task of starting a camp is not without its challenges. People often need help from an experienced outside organization to embark on this journey.

Firstly, the logistics of planning and organizing a camp can be overwhelming for someone without prior experience. From securing suitable facilities to developing a curriculum and hiring qualified staff, numerous critical decisions must be made with an incredible amount of intention and thoughtfulness.
Secondly, navigating the legal and safety requirements can be complex and time-consuming. Ensuring compliance with regulations, obtaining necessary permits, and implementing robust risk management practices are vital for the well-being of both campers and staff.
Additionally, marketing and promoting a new summer camp can be daunting, requiring a deep understanding of the target audience and practical strategies to reach them.

Seeking guidance and assistance from experienced professionals or joining a supportive community of camp enthusiasts can provide valuable insights, resources, and encouragement.

Ultimately, with the right help and support, aspiring camp directors can turn their vision into a successful reality, providing unforgettable experiences for children.

Starting a new summer camp from scratch is an exciting endeavour! Here are some steps you can take to get started:

Define your camp's mission and vision: Determine what you want your camp to achieve and the values it will uphold. This will guide your decision-making and help you attract the right campers.
Research your target market: Identify the age group, interests, and needs of the campers you want to serve. This will help you tailor your camp program to their preferences and ensure you meet their expectations.
Develop a business plan: Outline your camp's budget, marketing strategy, staffing needs, and operational logistics. This will serve as a roadmap for your camp's success and help you secure funding if needed.
Find a suitable location: Find a location that meets your camp's requirements, such as proximity to nature, facilities, and safety considerations. Consider leasing or purchasing land or partnering with an existing facility.
Obtain necessary permits and licenses: Research the legal requirements for running a summer camp in your area. This may include obtaining permits, certifications, and insurance coverage to ensure the safety and well-being of your campers.
Recruit and train staff: Assemble a team of enthusiastic and qualified individuals who share your passion for working with children. Please provide them with comprehensive training to ensure they are equipped to deliver a safe and engaging camp experience.
Develop a camp program: Design a diverse and engaging program that aligns with your camp's mission and meets the interests and needs of your target market. Incorporate a mix of traditional camp activities, skill-building opportunities, and unique experiences.
Market your camp: Create a strong brand identity and develop a marketing strategy to attract campers and their families. Utilize online platforms, social media, and local community outreach to spread the word about your camp.
Plan for logistics: Determine the logistics of transportation, meals, accommodations, and safety protocols. Ensure you have systems to handle registrations, medical needs, and emergencies.
Continuously evaluate and improve: Regularly assess the success of your camp and gather feedback from campers, staff, and families. Use this information to make improvements and adjustments for future summers.

Remember, starting a summer camp requires dedication, hard work, and a passion for creating memorable developmental experiences for children. Good luck with your new adventure!